Back-Print is the “Backbone” of any good marketing campaign. Pun intended.
Whether you’re looking to promote awareness, social media visibility, reward people with discount codes, or simply direct your audience to a destination a 1 or 2 color Back-Print on a Screen-Printed Sticker is the way to go.
That’s just what our friends at a Pact Apparel have done to gain themselves some momentum and reward their fans, new and old, with these discount codes.
If you’re familiar with Snapchat, you already know that scanning someone’s unique Snapcode with your mobile device’s camera or from a screenshot will automatically follow them for you.
Did you know we can print scannable stickers of your code? It’s actually super-easy. Our pal Mike Smith Live is currently using them to help point the thousands of high school students he meets on a weekly basis to his Snapchat.
The idea is catching some serious momentum with many of our other customers looking to drive traffic to their social media account.
Read on for info on how to get your own Snapcode Stickers.
How to Get Your Snapcode Stickers:
1. Screenshot Your Snapcode.
2. Add branding/tweak the design or leave it unaltered, just don’t mess with the dots.
3. Request a Quote or email it it to us.
ALSO: Don’t forget about Back-Printing. Add more Social info, your website url, a nugget of wisdom, or a map to your secret lair.
Give a big greasy hello to It’s Butter, a band currently killing it up and down the west coast with a funky sound and face-melting charisma.
We decided these kids perfectly encompass our “Power to the Makers” mantra, so here’s an interview to help you get to know the band BEFORE they blow up on Pitchfork.
DCS: Explain the unbelievable yet true origin story of It’s Butter the band.
IB: We met through Musician’s Institute College of Contemporary Music in Hollywood, CA in the fall of 2014 where we would jam on weekends until we eventually began to call it “practice” and started gigging all throughout the LA area.
Ian, our bassist, is from Hawaii, Diego, our drummer, was born and raised in Colombia, and Britta, guitarist and vocalist, was brought up right in the heart of the valley in Southern California. Even though the three of us are from completely different regions, we love to describe our sound as “fresh off the boulevard of Hollywood.”
DCS: Describe your sound in 5 words or less.
IB: Our sound screams Southern California.
DCS: Who’s responsible for creating the It’s Butter mascot and does it have a name?
IB: Diego’s wonderful sister and her friend designed the mascot for a school project originally, but the little dude fit so well with our band that they offered him to us as our logo. We consider “Willy” to be the 2 dimensional child we never asked for.
The name came from us just being silly and always shouting “WILLAAAAYY!” at the top of our lungs during rehearsals; when we finally were presented the little picture of melting butter we immediately agreed he even looked like a “Willy.” He’s basically a giant piece of butter melting on a stick- we were beyond stoked to see Willy on all your social media pages a couple weeks back!
DCS: You just dropped a new EP, talk about the rich, creamy music-making process.
IB: This is our first EP and we’re very proud to say we approached this completely DIY style — with the help of our friends for mixing, mastering, and tracking.
This was tracked on the sixth floor of an apartment in Hollywood in the summer of 2015 — most of our songs off our EP “Forget About It” were written in the first year of us beginning to know each other. Sometimes the base of our songs came from a couple chords and a melody that Britta would come up with, or Ian would create a FIRE bass line that Diego would easily find a dope groove too.
DCS: What’s next?
IB: What’s next for us? We’re taking our band to the next level- ready to make Willy shirts, more stickers (with the help of DieCut), and play more shows.
We’ve got some live videos of some very different cover arrangements coming out, a single for our new song “The Monster” out towards the end of 2016, and we have a mini tour set up in San Diego for June 27 – July 1. Be on the look out for us- we’ll be sliding into your music library before you know it.
Cut margins are that small, yet critical area that separates great stickers from sloppy stickers. Whether you’re cutting Digital Die-cuts on a plotter or punching out Screen-Prints with a metal die, a small but tolerable amount of shifting is almost guaranteed to occur on the sheet or the roll.
So, how do we mitigate this effect and make sure your stickers don’t come out looking crooked and mis-cut?
This is where Cut-Margins come in to save the day. By adding a 1/8 inch margin between the graphic and the cut-line, any shifting up to 1/32 inch will become virtually invisible to the naked eye. If a Cut-Margin is sized any smaller than 1/8 inch (.125″), we can almost guarantee shifting will be visible.
Two Ways To Minimize Shifting:
1. Setup your own Cutline and make sure there’s a 1/8 inch (.125″) margin between the artwork and graphic.
2. Let us set your Cutline appropriately and approve it via proof.
DCS is teaming up with Northwest Harvest to collect non-perishable food items and feed the hungry humans of Seattle. Far too many of our friends and neighbors go without food each day and we’re here to do something about it.
You can lend a hand by dropping off non-perishable food items at the DCS HQ in South Seattle. Stop by 503 S. Michigan St. with whatever you can between now and the end of April.
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About Die Cut Stickers
Since 2002, DieCutStickers.com (DCS) has been creating insanely custom Vinyl Stickers in the heart of the Pacific Northwest. What started in a garage with a single plotter has evolved into 25+ humans working out of an 8,200 sq. ft. sticker HQ. Over 6,000 clients worldwide choose DCS as their sticker maker and it's our mission to keep them coming back for more.